ip.access has recently commissioned Wireless 20/20 to run an in-depth analysis on today’s in-building solutions and the market opportunity they address.
The research presents compelling evidence of how neutral host, multi-operator small cells can deliver economically viable in-building solutions, unlocking new commercial opportunities in the ‘Middleprise’, which represents a $20 billion segment of the global in-building wireless market.
For the vast majority of these businesses the high cost of DAS systems is prohibitive and the needs of this market segment are not well served by most mobile operators with traditional single operator small cell solutions.
Middleprise venues include small and medium-sized commercial buildings, hotels, hospitals, colleges and even small retail stores, which all benefit from improved indoor mobile coverage and capacity. Research by CommScope has revealed that only two percent of commercial buildings have dedicated technology to ensure strong and reliable indoor mobile coverage and capacity.
Randall Schwarz of Wireless 20/20 and Nick Johnson of ip.access explore the economics of Enterprise cellular solutions, in line with the next stage of the critical evolution of small cells. They explain how the cost advantages of neutral host and cost effective shared radio access will allow underserved enterprise customers to take control of their own destiny.