Mobile identity management services are predicted to be worth $9.4 billion by 2020, yet Communication Service Providers may be able to address just 15% of that(*) unless they can act quickly to make valuable partnerships with internet service providers and “OTT” players.
This paper summarises how mobile identity provided by the mobile operators provides one way for operators to step into the mobile internet ecosystem and reclaim their value in the path between their customers and OTT services.
Forward thinking operators should be looking at implementing mobile identity management solutions in their networks to protect and extend their role in the value chain, and extend the monetisation capabilities of the subscriber information that exists in their network.
The white paper explains why providing the identity of the mobile subscribers to OTT service providers is an important and lucrative gap that exists today, and the various options that are available to them to address these issues.
* Figures according to AnalysysMason